Archive for June, 2010

The Autumn season is known for its plethora of industry award ceremonies.  This means that as June comes to a close, the rush to get entries in on time, and to a high standard, becomes a major focus for marketers and PRs across all sectors.

With a track record for successful award entries for our clients - here's a case study example for those interested - we thought we'd share a few tips to help you in your planning for next...

“It’s not our fault” often seems to be the stock response of companies and government organisations when things go terribly wrong or spin horribly out of control. Instead, they explain that it’s beyond their control, an unforeseeable outcome, or the work of the previous guys in charge.

Trouble is, all too often, the public doesn’t buy it. It just doesn’t wash. And companies do too little to manage expectations or demonstrate to people that they are trying to cope. Their...

So our beloved, recently elected, most esteemed, coalesced leaders are doing something very important with Capital Gains Tax.  I thought that we had left the period of pre-election posturing and were supposed to be getting down to real policies to sort out the economic crisis.  Evidently not.  Do you know how much CGT raises each year?  Around £3-4 billion.  So alter that by, say 10% (a politically acceptable change for the electorate) and...