Customer insight firm GI Insight reveals that 47% of UK consumers visit a company website because of marketing that came through the post
Latest research by database and loyalty marketing specialist GI Insight reveals that just under half of UK consumers are driven to visit a company website by an item of direct mail. Despite the growth of email and proliferation of other digital channels, the research shows that online traffic is largely driven by direct mail, with 47% of...
A new report from GOAL Group, the leading tax reclamation services specialist, reveals that $17.39 billion (£10.72 billion) of global investors’ rightful returns from their cross-border shares and bonds are likely to be lost from last year’s earnings because withholding tax on dividends and income is not being properly reclaimed. This represents around a quarter of all reclaimable tax on cross-border securities. UK investors chalked up the second highest...
