<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Lindsell Marketing &#187; brand strategy</title>
	<atom:link href="http://www.lindsellmarketing.com/index.php/tag/brand-strategy/feed" rel="self" type="application/rss+xml" />
	<link>http://www.lindsellmarketing.com</link>
	<description>Your Content Engine</description>
	<lastBuildDate>Fri, 03 Feb 2012 07:34:15 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
		<item>
		<title>Election Special &#8211; Labour&#8217;s Bad for Business</title>
		<link>http://www.lindsellmarketing.com/index.php/we-think/election-special-labours-bad-for-business</link>
		<comments>http://www.lindsellmarketing.com/index.php/we-think/election-special-labours-bad-for-business#comments</comments>
		<pubDate>Tue, 06 Apr 2010 15:32:54 +0000</pubDate>
		<dc:creator>Paul Lindsell</dc:creator>
				<category><![CDATA[We Think]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[elections]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.lindsellmarketing.com/?p=481</guid>
		<description><![CDATA[So election fever has begun in earnest today.  Given the way vulnerable seat boundaries now lie, it may well go to the wire on May 6th, with the Conservatives having more of a battle than they&#8217;d originally thought.  Personally, I won&#8217;t be deciding which way to vote until the last minute.  But Labour certainly seem to [...]]]></description>
			<content:encoded><![CDATA[<p>So election fever has begun in earnest today.  Given the way vulnerable seat boundaries now lie, it may well go to the wire on May 6th, with the Conservatives having more of a battle than they&#8217;d originally thought.  Personally, I won&#8217;t be deciding which way to vote until the last minute.  But Labour certainly seem to have missed a trick in one respect &#8211; the business vote.  We&#8217;ll are in the process of launching a new piece of national business research which firmly shows a huge polarity between the Conservatives and Labour when it comes to steering the nation towards economic recovery.  The Tories are trusted to do so by twice as many businesses as Labour, who are languishing only a couple of points ahead of the LibDems.  This finding should be disseminated amongst consumer opinion watchers &#8211; after all, who is better placed to make predictions about economic recovery that the businesses who are themselves striving to move forward?</p>
<p>One sobering thought though.  Our survey also found that over 50% of the business population felt <span style="text-decoration: underline;"><strong>none</strong></span> of the political parties could be trusted to manage economic recovery.  Politicians of all colours need to get re-engaged with the UK&#8217;s wealth creation community, whoever wins on May 6th.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.lindsellmarketing.com/index.php/we-think/election-special-labours-bad-for-business/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Strategic Research and Consultancy</title>
		<link>http://www.lindsellmarketing.com/index.php/what-we-do/strategic-research-consultancy</link>
		<comments>http://www.lindsellmarketing.com/index.php/what-we-do/strategic-research-consultancy#comments</comments>
		<pubDate>Tue, 29 Dec 2009 12:26:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[What We Do]]></category>
		<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[brand communications]]></category>
		<category><![CDATA[brand marketing strategy]]></category>
		<category><![CDATA[brand positioning strategy]]></category>
		<category><![CDATA[brand strategies]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[business marketing strategies]]></category>
		<category><![CDATA[business marketing strategy]]></category>
		<category><![CDATA[communications marketing]]></category>
		<category><![CDATA[internet marketing strategy]]></category>
		<category><![CDATA[marcoms]]></category>
		<category><![CDATA[marketing collateral]]></category>
		<category><![CDATA[marketing communications agency]]></category>
		<category><![CDATA[marketing communications strategy]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[white papers]]></category>

		<guid isPermaLink="false">http://www.kb-client-preview.co.uk/lindsell_marketing/?p=19</guid>
		<description><![CDATA[Are you developing new services or products? Rebranding your business? Merging another organisation into yours? Acquiring a new business? Needing to improve staff media performance? Or rethinking your marketing strategy? For any organisation undergoing some form of change it can be difficult to get a clear idea of how to effectively adapt strategies to suit [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-230" href="http://www.lindsellmarketing.com/index.php/what-we-do/strategic-research-consultancy/attachment/strategic-research-consultancy-2"><img class="alignright size-full wp-image-230" title="Strategic-research-consultancy" src="http://www.lindsellmarketing.com/wp-content/uploads/2009/12/Strategic-research-consultancy.jpg" alt="Strategic Research and Consultancy" /></a>Are you developing new services or products? Rebranding your business? Merging another organisation into yours? Acquiring a new business? Needing to improve staff media performance? Or rethinking your marketing strategy?</p>
<p>For any organisation undergoing some form of change it can be difficult to get a clear idea of how to effectively adapt strategies to suit changing market requirements.</p>
<p>Lindsell Marketing works with companies across Europe to provide Strategic Research and Consultancy service that allow them to develop strategies that are based on real market intelligence and trends.</p>
<p>We can help you identify how the market is changing and what direction it is going in, understand what your customers and prospects think of your business and competitors, and advise on the different messages will resonate with your target audience.</p>
<p>The result is a clearer picture of the marketplace that enables your business to adapt itself successfully to change.</p>
<p><strong>Our core services include:</strong></p>
<ul>
<li>Stakeholder surveys: customers, prospects, employees, the media.</li>
<li>Market analysis</li>
<li>Competitor analysis</li>
<li>Media training delivered by senior PR professionals</li>
<li>Strategic marketing consultancy</li>
<li>Value proposition development &amp; high-level messaging</li>
</ul>
<p>To find out more and discuss your needs, get in touch.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.lindsellmarketing.com/index.php/what-we-do/strategic-research-consultancy/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

