Effective publicity is not about sending press releases to as many journalists as possible.
Your story needs to be well written, with clear messages and talking the reader’s language. It needs to be crafted to appeal to vertical media – those industries which you want to actively reach and sell to. And finally it needs to be handled by an experienced team of media professionals who understand the importance of real journalist relationships and hand placing each...
Do you want to reach the real influencers? The decision makers whose opinion can either make a deal happen or partners who have access to a vast pool of prospects? With so much competition and busy influencers with little time spare, this isn’t as easy as it sounds.
Lindsell Marketing’s content rich approach to Analyst Relations and Events means that you can make the most out of the ‘air time’ you have with these influencers. By identifying...
