TopTrakz promotion aims to create buzz among artists and fans and highlight headphone makers’ connection with music scene
(London and Hong Kong) i-Mego, the global headphone brand, is launching a major new competition this August – the TopTrakz Challenge – to showcase the best talent amongst unsigned bands in Europe. The competition is being supported by PR and online activity, including social media.
This is the first session in the new i-MegoTopTrakz competition series, beginning on 1st September 2010. Unsigned bands and solo artists are invited to submit an original song of their choice. Only two entries per band or artist are permitted, but there is no restriction at all on style or genre. All entrants must be based in Europe. The judges’ decisions will be based partly on artistic judgement, and partly on support for entrants expressed by their fans. For each entry received, the artist or band will be given a URL where their fans can leave a vote for their band’s track.
Full entry instructions may be found at http://events.myspace.com/Event/View/6917715, or by visiting our Facebook page at http://www.facebook.com/pages/Imego/364438985044. Entry forms for the TopTrakz Challenge are available at http://www.surveymonkey.com/s/TopTrakz1.
The i-MegoTopTrakz competition is designed to promote bands and artists who do not yet have a commercial contract, and help these unsigned bands to further their work. Each session of the competition will award a first prize of a professional studio day. Ten runners-up will receive one of i-Mego’s high quality audio products. Every entrant, and every fan who votes for their entry, will receive a rebate voucher/code for selected i-Mego products.
A shortlist of thirty second-round tracks will be chosen by the judges, before moving on to the final selection of one winner and ten runners-up. The shortlist, runners-up and eventual winner will be widely publicised in the final stages of the competition.
Miranda Hudson, Marketing Director for i-Mego, comments, “As a brand that is committed and connected to the emerging music scene, we are delighted to be launching this competition to highlight the work of all those excellent musicians whose work is not backed by major commercial marketing campaigns. We hope that taking part in the i-MegoTopTrakz challenge will provide an exciting experience for participants, a great publicity boost for shortlisted entrants, and a real accolade for runners-up and, of course, the overall winner.”
i-Mego is the global audio accessory brand that broke onto the market in 2009, and now has a distribution network across Europe, Scandinavia and North America. Bridging the gap between cool and quality, i-Mego headphones not only produce high-fidelity sound, but are also stylish gear for street, club or studio.
i-Mego products may be found at http://www.i-mego.com
TopTrakz entry forms are at http://www.surveymonkey.com/s/TopTrakz1
i-Mego at IFA 2010
i-Mego is exhibiting at the IFA 2010 consumer electronics show, at the Messe Berlin, 3-8 Sept 2010. All new products will be on display at the i-Mego stand and visitors to the show, trade and public, will be welcomed with a variety of exciting promotions. Please visit us at Hong Kong Pavilion Hall 26C, booth number 831.
Trade visitors wishing to make a specific appointment, or to register as a reseller, should contact firstname.lastname@example.org
For further press information, please contact email@example.com